Twitter Is Not a Social Media Strategy
I’ve been talking to a lot of companies lately, who are starting to think that maybe they need a social media campaign. Their mum’s brothers dog suggested it, because, well, you’re not anyone these...
View ArticleSocial Media World Forum: What Do You Want Blogged?
The 2nd annual Social Media World Forum takes place next week at London’s Olympia; and the schedule looks extremely juicy. The two-day forum starts Monday 15th and attracts some of the true thought-...
View Article#SMWF – Morning Roundup
Session 1. Katy Howell – MD, immediatefuture. Katy was a last minute addition to the agenda and rocked the stage. Great speaker, no BS, no jargon and lots of real “from the front-line” experiences to...
View ArticleSocial Media World Forum: Social Gaming Panel
And the award for “Best in Show” goes to the social gaming panel. Day 2. I had this session double starred in my program from the get-go. Social gaming is an exploding market and contrary to popular...
View ArticleWhat’s in a name – A guide to social media name changes
As you may or may not have noticed, I have recently changed my name. Now before anyone makes the mistake that one hapless recruitment consultant did when touting for business, no I haven’t got married....
View ArticleFind A Mentor (Or Some Mentos)
Along with the list of skills that you need to possess in order to be a good SEO, I’d like to add the following: Knows how to find a good mentor. I’ve been in the industry for enough years that I do...
View ArticleSocial Media is a Brand Killer
With only 6% of companies ready to engage with customers on a regular basis and 82% of consumers actively wanting to engage with brands, the recent Alterian survey revealed a huge disconnect between...
View ArticleAdjust Your Review Strategy, An Interview With @Chiropractic
One of the hardest questions to answer when anyone asks about online reputation management is how to deal with negative reviews. There are as many solutions as there are reviewers, and while it may be...
View ArticleHate Twitter? Here’s How To Keep Up!
Many people whom I know and respect have engaged in self-imposed Twitter bans recently. I have found myself fuming over tweets and fussed about it to people who don’t care, for ages and ages it seems....
View ArticleWhy Google+ Fails to Blow my Skirt up
Of late it seems I can barely go a day without bad mouthing Google+ Not only does G+ fail to blow my skirt up, furthermore I rather enjoy poking fun at it and on occasion* being out and out nasty about...
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